Warren Anderson, a well-known, sports performance trainer, approached Sprout Strategies to create a new Web site for his Rehab Plus, his sports medicine and sports training facility. Warren works with elite athletes like Donovan McNabb from the Philadelphia Eagles and Eric Hinske from the Boston Red Sox. He needed a Web site that could grab people's attention right away. Since many of Warren's clients are competitive athletes, he wanted a site that was intense and encouraging. We used dark backgrounds with artistic fades complimented with blues and reds to achieve an intense but not overwhelming feeling. As always we are committed to usability so in the interest of cost as well as ease of use, we created the whole site using CSS. Flash is used sparingly for video highlights that really bring the Rehab Plus experience to life! |